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Search Engine Marketing

Contextual advertising by PPC consultants

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Place ads in Google or Yahoo! content network. To place contextual ads you have to start pay per click.
Firstly you need an website and you need to build up an advertisement of 2 or 3 lines, which will point to your site , when the ad will be clicked. Also you need to select some keywords or search phrases which is related to your business or website, and those keywords will be related to your Advert.
Contextual advertising is one kind of targeted advertising network - where your advertisements will appear in millions of websites ( now also in mobile devices ) under this network, and your advertisement content must be similar to those websites or webpage's keywords or content in which the ads appears.
Websites that uses pay per click contextual ad system display an advertisement or list of advertisements when a keyword query matches an advertiser's keyword list, or when a content site displays relevant content.
The contextual advertisements are automatically provided by an automated systems based on the content displayed in that website or webpage.
If you start search engine marketing then your ads will appear in contextual ads of Google network or Yahoo! network. Probably you have seen the "Ads by Google" text in many websites. Those are contextual ads.